Madrid, 30th May 2024 – The highly anticipated promotional event for the 7th edition of the China International Import Expo (CIIE) took place in Madrid, Spain, marking a significant milestone in the strengthening of economic ties between China and Spain.

The event was a grand success, drawing participation from numerous Spanish businesses, government officials, and industry leaders. The primary aim of the event was to promote the upcoming CIIE, scheduled to be held in Shanghai, and to encourage Spanish enterprises to participate and explore the vast opportunities presented by the Chinese market.

Opinion from WCHAM

The World Chamber of Commerce Platform (WCHAM) lauds the efforts of the organizers and co-organizers in facilitating such a crucial event. WCHAM firmly believes that the CIIE serves as an essential conduit for fostering international trade and economic cooperation. By promoting the event in Spain, both nations are taking significant steps towards enhancing their bilateral trade relations.

WCHAM encourages Spanish enterprises to leverage this opportunity to expand their market presence in China. The CIIE not only opens doors to one of the world’s largest consumer markets but also provides a robust platform for innovation and business growth. We look forward to seeing increased participation from Spanish businesses in the upcoming CIIE and anticipate the forging of new partnerships and collaborations that will benefit both economies.

For more information on participating in the 7th edition of the CIIE, please visit the official CIIE website https://www.ciie.org or contact the World Chamber of Commerce Platform for assistance.